Shoes | Clothing | Accessories | Home Goods | Gifts | Jewelry | Beauty | Restaurant | Espresso Bar | Home Furnishings | Design | Spa | Stylist | Alternation & Tailoring | Nordy Club
Competitors
JC Penny | Macy’s | Ross Stores Inc. | Kohl’s | Neiman Marcus | TJ Maxx | Saks | Bloomingdale | Darlington | Dillard’s | Hudson Bay | Home Retail Group | Mercuries & Associates | Amazon
Fun Fact
Even though the department bears the name of John Nordstrom, he wasn’t enthusiastic about the business of selling shoes and only co-founded the shoe store because of Carl Wallin had plenty of expertise and experience in the business.
Strengths – Internal Strategic Factors
Diversified Portfolio
Exclusive Brands and Luxury Designer Merchandise
Strong Strategic Partnership
Strong Growth and Financial Position
Excellent Customer Service
Great Return Policy
A leader in Innovative Customer Experience
Competitive Fulfilment Options
High Ecommerce Penetration
Effective BOPIS Strategy
Nordy Club Membership Program
Strong Corporate Responsibility
Weaknesses – Internal Strategic Factors
Highly Expensive Merchandise
Limited Global Presence
Lack of Diversification
Expensive and Risky Investments
Brand Dilution
Opportunities – External Strategic Factors
Exploit Ecommerce
Attract Younger Customers
Expand into Emerging Markets
Grow through Acquisition
Diversify Portfolio
Threats – External Strategic Factors
Retail Apocalypse
Strong Competition
E-commerce Giant – Amazon
Rental Clothing Subscription & Resale of Luxury Items