MindMap Gallery Business Plans Mindmap
A business plan is a crucial document for any entrepreneur or business owner. It serves as a roadmap that outlines the goals, strategies, and financial projections of a business. Creating a comprehensive and well-thought-out business plan is essential for success in today's competitive business landscape.
Edited at 2023-06-21 08:31:29Dennis Coaching & Training
Company Desc
Define Mission, Vision and Core Values
Structure and Location
Name my company
Market Analysis
Market Size and Demand/Opptn for Training & Coaching
Identify market segments
Competition (Products Offerings, Pricing, Services, Demands of services
1. Niche and target audience: Look at the niche and target audience that your competitors are catering to. Determine if they are addressing a similar audience or niche. If there is an oversaturation of service providers in a specific niche, it might be challenging to make a mark in that space. 2. Services and packages offered: Evaluate the coaching packages and services provided by your competitors. Examine their pricing structure, duration, and the type of coaching they offer. Determine if you can offer a similar or better service in terms of quality and pricing. 3. Marketing and branding strategy: Analyze how your competitors market and present their brand. Look at their website design, social media presence, online visibility, and their overall branding strategy. 4. Reputation and customer reviews: Research your competitors’ reputation and online reviews. Determine how they handle customer complaints, and the overall customer experience they provide. 5. Expertise and credentials: Determine the credentials, experience, and expertise of your competitors. Identify aspects that differentiate them from others and look for ways to improve your coaching education and credentials. 6. Training methodology: Assess the training methodology used by your competitors. Determine if their methodology aligns with your coaching style, or if there is a need to change or adapt yours. 7. Pricing strategy: Determine the price range of your competitors' coaching packages and services. Compare them with your pricing strategy, and determine if you are undercharging or overcharging. 8. Industry trends: Keep an eye on the latest industry trends and developments. Determine how your competitors are adapting to the changes and what modifications they are making to stay competitive.
Products & Services
Describe the training and coaching services you will provide, including the topics, formats (workshops, one-on-one coaching, online courses), and delivery methods
Highlight the unique aspects of your services that differentiate you from competitors.
Consider potential partnerships with subject matter experts or trainers to enhance your offerings
Execution Plans
Gannt Chart
Outline the key milestones and timeline for launching your consultancy
Break down the implementation tasks and assign responsibilities
Establish metrics and key performance indicators (KPIs) to track progress
Define a risk management plan to address potential challenges and mitigate risks
Marketing & Sales Strategy
Define your marketing and sales objectives
Develop a branding strategy, including a memorable company name, logo, and website
Create a comprehensive marketing plan, including digital marketing, social media, content creation, and public relations.
Outline your sales approach, including lead generation, sales team structure, and customer relationship management.
Operations
Types of Training Courses, Accrediations & Propriety software
Personal Coaching
Describe the operational requirements of your business, such as work space, technology, equipment, and software
Financial Projections
Identify the initial investment required, including start-up costs and working capital
Consider different pricing models, such as hourly rates, project-based fees, or retainer contracts
Create a detailed financial forecast, including revenue projections, expense estimates, and profitability analysis
Legal Considerations
Research and comply with all legal requirements for starting a business in Singapore, including business registration, permits, and licenses
Develop contracts and terms of service agreements for clients
Find out Govt schemes and support
https://www.gobusiness.gov.sg/ https://www.startupsg.gov.sg/
Monitoring and Evaluation
Establish a system for monitoring and evaluating the effectiveness of your training and coaching programs.
Collect feedback from clients and participants to continuously improve your offerings